RCA Creative Leadership

Posted by Royal College of Art – Executive Education

Creative Leadership is not a typical leadership strategy. 

At the heart of our model are three leadership values that apply to everyone:

  • Creativity is an innate ability to develop solutions
  • Empathy is the hallmark of a 21st century leader
  • Clarity is an undervalued idea in the conversation.

This course will take you through these three leadership attributes showing how you can engage and upskill. It is for those in leadership, aspiring leaders, and those who were never encouraged to be leaders. Catalysing change can be external, but real change starts within. Creative Leadership is a transformational process that focuses on your individual growth. In turn, this can have a powerful effect on the organisation, team, or projects around you.

The Creative Leadership short course at the Royal College of Art was pioneered by Rama Gheerawo, Director of the Helen Hamlyn Centre for Design, to address the need for new models of leadership at all levels of an organisation.   


Day 1: 14 September 2022 (start after lunch 13:00- 17:00 BST)

Day 2: 15 September 2022 (10:00 – 17:00 BST)

Location: Royal College of Art, 15 Parkgate Road, Battersea, London, SW11 4NL

Fee: £900


Rama Gheerawo is Director of the Helen Hamlyn Centre for Design. With nearly two decades in leadership and innovation, he was named one of 2018’s Creative Leaders by Creative Review. He is a serial innovator in the fields of technology, products, services and transport with over 100 projects to his name. In demand as a keynote speaker, writer, curator and thinker, he is highly experienced in delivering workshops and executive sessions that motivate and inspire business leaders, practitioners, academics and entrepreneurs. 

Dr Ninela Ivanova is an Innovation Fellow at The Helen Hamlyn Centre for Design where she heads the new Inclusive Design for Business Impact area, which looks at how the methods, tools & processes of Inclusive Design, Design Thinking and Creative Leadership can directly impact and transform business and industry.

The Helen Hamlyn Centre for Design is the largest and longest-running centre for design research at the Royal College of Art. The founding principles are to use empathy to understand people’s needs and then harness the creative power of design to make a difference through the delivery of products, services, systems and environments. 


Wed, 14 Sep 2022, 13:00 - Thu, 15 Sep 2022, 17:00


Royal College of Art, 15 Parkgate Road, Battersea, London, SW11 4NL,
City of London

Location: Royal College of Art, 15 Parkgate Road, Battersea, London, SW11 4NL  Disclaimer: Change to online delivery It may be necessary due to Covid-19 restrictions to change the mode of delivery to live online. We will endeavour to notify all participants in advance of any changes, no later than 2 weeks before the course start date. Terms & conditions apply.



BIMA Member Price

BIMA Members are eligible for a 10% discount, paying £810 instead of £900. Please email short-courses@rca.ac.uk to obtain the BIMA discount code.

Royal College of Art – Executive Education

Short courses at the RCA are offered throughout the year to provide unparalleled opportunities for participants to access its world-leading teaching, researchers & practitioners.

We offer a growing portfolio of online Short Courses and Executive Masterclasses that include workshops, summer schools and masterclasses for individuals and organisations.

Our courses are designed to address the professional and personal development goals of our participants in subject areas that include: design thinking, contemporary art, curating, design, architecture, service design, interior design and visual communication.

Courses develop personal and professional networks. We attract a global mix of participants and have welcomed over 64 different nationalities since transitioning to online delivery.

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