BIMA House @ SXSW
This June, SXSW London will be the stage for bold, big ideas at the forefront of technology and creativity. As an official partner, BIMA House is transforming The Joiner on Worship into a dynamic community hub for two days of curated events, designed to spark conversations, share insights, and connect industry leaders. Learn more HERE.
Join Brightful and expert speakers from PepsiCo, Mars, PMI and Becton Dickenson and explore how global companies are revolutionising their content supply chains.
Discover how global companies are embracing marketing automation at scale and the latest developments in marketing operations to revolutionise their content supply chains. Gain insight from leading client-side innovators at the forefront of this change, and learn how to optimise your processes, inspire your people, maximise platform capabilities, and track performance effectively.
A must-attend event for anyone leading global Content Supply Chain transformations and looking to learn from those that are at the cutting edge of delivering these programmes.
What to expect:
Who is it for?
Speaker line-up:
Richard Coope – Founder, Brightful, PMI – Content Supply Chain Change Management specialist, help to deliver global digital transformation for PepsiCo and PMI
Andrea Bernhardt – VP, Digital Marketing and Media, Mars – leading global Content Supply Chain programmes at Mars and PMI, previously a Global Lead at Britvic and RB.
Davey Strachan – VP Digital Platforms, Becton Dickinson
Ed Sanderson – Head of Media and Planning, PepsiCo.
Chris Muscutt – Head of Martech, PMI – Martech lead at PepsiCo and PMI, expert in Content Supply Chain platforms and the Adobe stack.
Josep Hernandez – Senior Director Media, PepsiCo, Europe
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For more information on becoming a BIMA Member visit the BIMA Site or email web@bima.co.uk
Thu, 05 Jun 2025
13:00 - 14:00
The Joiner on Worship,
London
2 Paul Street, London, EC2A 4JH