Creating content on BIMA offers an incredible opportunity to showcase your expertise and insights to our extensive network. With access to our massive community, newsletters, and robust social platforms, your articles can reach a diverse audience passionate about digital innovation and technology.
Step-by-Step Guide:
1. Member Login: Visit the BIMA site and click on the “Member Login” button located on the top bar. Any issues with login, please contact chioma@bima.co.uk
2. Access the Member Zone: Once logged in, navigate to the member zone where you’ll find the “Create an article” button. Click on it to proceed.
3. Create Your Article: After clicking the button, you’ll be directed to a page to craft your article. Start by giving it a title and adding content using the provided tools. Incorporate visuals like pictures and videos for enhanced engagement.
4. Tagging and Posting: Tag your article with relevant categories to ensure it appears in the right places. Scroll to the bottom of the page, where you can choose to post as yourself or as your company. Additionally, upload an eye-catching article image. Click “Save Draft” when ready.
5. Finalizing and Publishing: Review your draft and, if satisfied, proceed to click “Publish Article.” Ensure to save your draft before previewing to avoid losing any changes.
Content Guidelines:
When creating content for BIMA, please adhere to the following guidelines:
Content Reuse: Reusing content from other sources is acceptable, but ensure it constitutes a substantial portion of your article. Avoid mere one-paragraph excerpts with outbound links.
Relevance to Digital/Tech: Articles should primarily focus on digital, tech, or topics relevant to organisational/cultural importance (e.g., Agency Grove or Agency Culture).
Citing Sources: When providing guides or promoting steps or knowledge, include sources. Even self-referencing is acceptable to distinguish personal recommendations from BIMA-endorsed content.
No Sales Pitch: Articles should not be overly-promotional or sales-oriented. Maintain trust by refraining from pitching or selling within your content. We’ve always run on a trust system but its always worth mentioning!
Following these steps and guidelines will help create engaging and relevant articles on BIMA that contribute positively to the platform’s community. Join us in shaping the conversation within the UK’s dynamic digital landscape. Share your knowledge, spark discussions, and connect with industry leaders by contributing your articles to BIMA today.
If you have any questions or requests regarding promotion via our comms and social channels, please contact giorgia@bima.co.uk and chioma@bima.co.uk.