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BIMA Councils

BIMA starts the search for its next industry-shaping councils

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AdvertisingBrandingBusiness

How Buyer Due Diligence is Evolving

By M&A Advisory, 17 Dec 2025

AdvertisingBrandingBusiness

The Rise of Cross-Border Acquisitions in Marcomms

By M&A Advisory, 12 Dec 2025

BusinessLeadershipStrategy

Green-Lighting the Future: Why the Autumn Budget 2025 Left EV Salary Sacrifice Untouched

By Chloe Miller, 12 Dec 2025

AdvertisingBrandingBusiness

Selling now might be your growth move

By M&A Advisory, 28 Nov 2025

AdvertisingContentMarketing

The Human Touch in Digital: Why Empathy Drives Marketing Success

By Ross Crawford, 27 Nov 2025

AdvertisingBusinessIndustry

Mastering Multi-Channel Marketing for Enhanced ROI

By Ross Crawford, 27 Nov 2025

BIMA AwardsBIMA News

Announcing the 2025 BIMA Awards winners

By BIMA, 20 Nov 2025

Artificial Intelligence & Machine LearningBrandingBusiness

If AI tools like ChatGPT are becoming part of your customers’ research process, it’s worth knowing how they interpret your business

By Adam Weston, 20 Nov 2025

BrandingContentMarketing

Microcopy That Matters: Crafting Words That Guide, Inform and Delight

By Ross Crawford, 20 Nov 2025

BusinessClient servicesGrowth

Launch names Rich Kimber as new head of growth

By Niki Hutchinson, 19 Nov 2025

AdvertisingBrandingBusiness

Commodities compete on price. Unique businesses command a premium. Which are you selling?

By M&A Advisory, 17 Nov 2025

GrowthIndustryMarketing

Year-End Digital Marketing Review: What Worked and What Didn’t in 2025

By Ross Crawford, 13 Nov 2025

Artificial Intelligence & Machine LearningLeadershipTech

AI Confidence vs Capability: What Our Latest Research Reveals

By Emma Wharton Love, 12 Nov 2025

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Sony Music joined BIMA to share knowledge, skills and expertise with the most talented people in digital. We love the work BIMA does and we’re proud to be members.

James Bassett, Head of Digital Creative, Sony Music Entertainment