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Simon is Chief Creative Officer at global marketing and technology agency DigitasLBi. He’s been with the agency since its inception as LBI back in 2006, contributing to many of its creative award successes including work for EON, Honda, Lloyds Bank, Microsoft, Peek Vision, Sony Mobile, #TFISOL and the infamous #RaveCave.
His ultimate goal is to create very the best in ‘Real Magic’ – blending fantastic creative ideas with brilliant execution to generate real business value.
Simon is an active figure in the industry. He was elected to the BIMA Executive in 2015, and has been an Executive Member of IADAS since 2014. He has done multiple jury service, judging the BIMA Awards, Clio Awards, Creative Circle, Cresta, D&AD Awards, DMA Awards, IAB Creative Showcase, MAA Best Awards, New York Festivals, Lovie and Webby Awards.
His engaging and informal style means he is much in demand as a speaker at industry events. Recent engagements have included LBB, Digital Dumbo, DMA ZedTalks, Techspectations and Creative Social.