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Matt is a Senior Manager at Deloitte Digital. He runs XD Studio: the multi-disciplinary home of experience design within Deloitte Digital. Originally a copywriter, he has 20 years’ experience of working with a range of blue-chip clients to help them define their digital solutions, from a user-centred, research-driven perspective. He specialises in e-commerce and automotive work, but runs projects across industries and sectors. He’s a member of the BIMA Universities Council and works across Deloitte Digital for the annual graduate recruitment programme.