I have over 20 years experience in digital, brand and marketing communications, including both in-house and agency roles. My expertise spans commercial, not for profit and public sectors including organisations like Barnardo’s, Asthma UK, the Department of Health and the NHS. I’ve worked on high profile, complex and political issues like the Covid pandemic, mental health, stopping asthma attacks, teenage road safety and fostering and adoption. As a member of the senior leadership team at Guy’s and St Thomas’ NHS Foundation Trust I’m one of the most senior digital communicators in the NHS. I’m currently focussing on how digital tools and health content can drive behaviour change.
BIMA member since 23rd January 2024