Christina uses data and analytics to tell a comprehensive story around how users behave and interact with a client’s digital initiative. By identifying and measuring against KPIs, Christina uncovers actionable insights and strategies to support the client’s business goals. Since joining Huge she has worked on several major engagements including American Express, Google, MassMutual, Nestle, AARP and Tempur-Pedic. Now with 4 years in the industry, Christina began her career as a Strategic Digital Analyst at Scholastic. She holds a BS in Psychology and Neuroscience from the University of Pittsburgh.
BIMA member since 31st March 2017