Content marketing costs 62% less than traditional marketing. A healthy ROI is easier to achieve with the investment in content marketing.
Content marketing is a long-term strategy that gives organisations the opportunity to harness the power of organic traffic through SEO. Creating content optimised for Google can lead to a broader reach and higher organic traffic levels. Reap the rewards of successful content creation whilst creating an index catalogue relevant to your organisation’s operations.
Assuring content is consistently at a high SEO standard can seem daunting and takes time. Finding software that assists with your long-term marketing goals and ambitions to refine future and existing work is paramount to success.
Discover how the CMS plugin Siteimprove Episerver allows marketers to access easy-to-use and productive software to create content optimised for search engines.