Product Variations & B2B SEO for Ecommerce Websites

18 Feb 2022

Are you building a new ecommerce website and not sure how to structure your products? If you have the same product in different colours, or finishes, or sizes, do you group them all together, or do you split them out so that they each stand independently within your website? Read our guide on product variations for b2b ecommerce and find out what our recommendations are for best practice SEO and how this might help you with your ecommerce sales.

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