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LAB Group is an award-winning collection of agencies offering digital marketing, technology and creative services that uniquely blend in consumer neuroscience, psychology and behavioural economics.
LAB works with enterprise-level organisations to implement successful digital strategies and to design, build and market digital brands and experiences. Featured in The Drum’s Top 100 Independent Agencies, LAB was also named a ‘One to Watch’ in Econsultancy’s Top 100 Digital Agencies 2018.
The team leads the Human Insights Council at the British Interactive Media Association (BIMA), and LAB Group formally collaborates with academics from MiT and City, University Of London, on research and innovation projects. We have used our behavioural approach commercially with brands such as Danone, Sagepay, Citrix and Tesco Mobile.