Selected by James Watson, Imagination a member of our Immersive Tech council the following case study demonstrates best practice. James chose this for many reasons, which you can read below.
A mind-blowing, fully immersive, 4D, Virtual Reality experience taking guests on an unforgettable, exhilarating ride with the Jaguar i-TYPE.
The experience to take visitors at Autoshows and Formula-E races on a multi-sensory journey through Jaguar’s racing heritage, challenging them to compete with other drivers and visit the key locations of Formula E series.
Rachel has worked for more than 20 years in the world of Marketing.
Rachel has many impressive client, charity and agency-side results to her credit and stories to tell.
As both a team player and independent advisor, Rachel loves to see the bigger picture and is a strong strategic thinker. She has led ambitious projects for start-ups, worked alongside growing businesses and has been fortunate to work with some of the UK’s most respected and renowned agencies.
A self-motivated original thinker, Rachel is also an extremely able marketer. She brings out the best in people at all levels. Her wealth of transferable skills includes project management – often with direct budgetary control – results-driven commercial awareness, proven networking strengths, digital marketing expertise and broad IT literacy.
However, her achievements do not end there!
In her spare time, she makes full-use of her Cumbrian home-town environment, walking, biking and running, and spending time as an enthusiastic side-line rugby and football mum for her two boys – Louie and Harley.
