Sustainability and Environmental, Social and Governance (ESG) considerations have become essential for businesses, shaping strategies, operations and marketing approaches. However, with an ever-evolving landscape, shifting regulatory frameworks, and increasing pressure for brands to take meaningful action, navigating sustainability can be challenging – especially for agencies and marketers tasked with driving responsible brand messaging and production.
In this upcoming panel discussion we will explore key ESG topics, practical sustainability strategies, the role of agencies in helping businesses reduce their environmental impact, and how sustainable marketing can play a pivotal role in shaping the future.
Navigating the ESG Landscape: Frameworks, Regulations & Trends
Gain a clear understanding of the evolving ESG landscape, including key regulatory frameworks, emerging trends and the growing importance of certifications like B Corp.
From Sustainability to Strategy: Aligning ESG with Business Goals
Explore how businesses can move beyond greenwashing by setting realistic sustainability goals, integrating ESG into core strategies and ensuring long-term profitability.
Sustainable Marketing & Reducing Environmental Impact
Learn how to create ethical, transparent marketing campaigns while minimising the carbon footprint of content, website production and digital activities.
The Role of Agencies in Driving Client Sustainability
Discover how agencies can support clients in adopting sustainable practices, reducing their environmental footprint and leveraging ESG certifications for competitive advantage.
Meet the Panel:
Kirstie Macdonald, Director of Insight & Sustainability at Material
Chris Thornhill, Co-Founder & CEO of Growth Animals Marketing
Ray Stephens, Managing Director of Reuben Digital
Pete Martin, Founder of Always Be Content
This webinar is essential for businesses, agencies, marketers and sustainability professionals looking to stay ahead in the ESG space. Whether you’re just starting your sustainability journey or looking to refine your approach, our panel will provide actionable insights to help you make a real impact.
Wed, 30 Apr 2025
11:00 - 12:00
City of London
E.g. Entrance on John Dobson Street
£Free
