Decoding “The Mover” Life Stage – AI & Full-Funnel Growth in 2026

Posted by Space & Time

Overview
Join Space & Time, with guest speakers from Google and TwentyCi, for an exclusive, insight-led event decoding “The Mover” life stage.

When people move, everything changes.

A home move is more than a transaction, it’s a powerful life-stage that triggers decisions across property, finance, insurance, retail, and home living. For brands, this life stage represents one of the most powerful windows of openness and brand switching in the modern consumer landscape.

Join Space & Time, with guest speakers from Google and TwentyCi, for an exclusive, insight-led event decoding “The Mover”, the life stage that compounds growth. Together, we’ll explore how AI, search evolution, privacy-first data, and measurement are reshaping how brands identify, engage, and convert Movers earlier and more effectively than ever before.

Why Attend

  • Understand why the Mover life stage drives total category disruption and how it shapes demand across property, utilities, retail, insurance and home services.
  • Understand real switching behaviours across property, utilities, insurance, and retail.
  • Learn how data, AI and predictive signals identify Movers earlier in their decision‑making journey, giving brands a timing advantage that compounds performance.
  • See how Search and YouTube are evolving beyond keywords toward intent, context, multimodal discovery and predictive recommendations and what this means for acquisition strategies.
  • Apply privacy‑first, robust measurement frameworks that prove commercial impact even when journeys are long, multi‑touch, offline or heavily fragmented.

What You’ll Take Away

  • Why the Mover life stage compounds growth across categories
  • How AI enables relevance, not just efficiency
  • Real insight into switching behaviour and decision-making
  • The future of Search, YouTube, and discovery
  • Measurement frameworks built for complex, privacy-first journeys

Who Should Attend

  • CEOs, CTOs and CMOs
  • Marketing Directors & Technology Directors
  • Digital, Strategy, Media & Growth Leaders
  • Brands in property, utilities, insurance, retail, furniture, and home services

Agenda Summary:

  • The Mover Moment: Why This Life Stage Compounds Growth Across Every Category – Presented by Space & Time
  • How AI, Behaviour & Privacy Are Rewriting the Path to Purchase for Movers – Presented by Space & Time
  • The Mover Mindset: Data × Insight – How People Decide, Compare, and Switch – Presented by TwentyCi
  • Full Funnel Growth in 2026 with Google – Search and YouTube as a combined growth strategy – Presented by Google
  • Measurement in a Fragmented Journey -How to prove value when journeys are long and multi‑touch – Presented by Space & Time

Spaces are limited, so please register early. Registering your interest doesn’t automatically secure a place, but it helps us make sure the event is right for you. We do this so we can tailor the content and ensure everyone attending gets real value from the session.

Please note that photography and video recording may take place during this event for marketing and promotional purposes by Space & Time and event partners.

By attending, you consent to being photographed and/or filmed. If you would prefer not to be included in any photography or video content, please let us know in advance of the event by contacting the Space & Time at marketing@spaceandtime.co.uk

Date

Tue, 17 Mar 2026
10:00 - 14:15

Location

National Theatre, London,
City of London

National Theatre Upper Ground South Bank London SE1 9PX

Price

£Free

BIMA Member Price

£Free

Space & Time

At Space & Time, we’re creating a shift in growth marketing.

Going beyond media planning and the standard metrics, by focusing on better growth and transformative outcomes, we’re redefining the potential of businesses large and small.

Blending commercial empathy with the most innovative tech, we help businesses grow sales, profits, engagement, market share and more.

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