BIMA Masterclass | From Code to Creativity in Digital Agencies

Posted by BIMA

Join BIMA’s monthly masterclass – offering digital professionals practical solutions that can be used within the workplace.

Online Event: We will send you a meeting link once you sign up.

Creativity within digital agencies only thrives when the environment supports and encourages it. This one-hour webinar explores how digital agency leaders can intentionally design the cultural conditions that enable creativity, innovation and brave thinking. You’ll be introduced to a simple, leadership-led model for developing a valuable creative culture and learn how to apply it to your agency’s workflows, behaviours and ways of working – without sacrificing pace or performance.

Attendees will:

  • A clear framework for designing a creative culture in tech-led agencies
  • Practical leadership habits that unlock braver thinking and better ideas
  • Ways to balance creativity with delivery, utilisation and performance
  • Tools to improve collaboration, challenge assumptions and fuel innovation
  • Clear, actionable takeaways you can apply immediately

Who is this for?

Founders, Managing Directors, Heads of Design / Experience, Digital Leaders

Your Host:

Mark Ellis, Founder, Agency XO

Mark is a Creative Leader and Agency Founder with 25+ years of experience in the creative, design, and digital space. In 2006, he co-founded Cherry, scaled it into an award-winning creative agency, sold it in 2016, and exited fully in 2019. He was Creative Director at Manifesto, helping to build and maintain a highly successful creative culture. He currently delivers fractional creative strategy, coaching and services to ambitious digital agencies.

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Date

Wed, 04 Mar 2026
10:00 - 11:00

BIMA

BIMA is Britain’s digital community.

Our mission is to drive innovation and excellence across the digital industry. We are the connectors, thought leaders, champions and change makers determining the shape of Britain’s digital economy.

Our strength is in our structure. We are powerful because our members make us so. BIMA councils set the agenda in digital hubs around the country and our Think Tanks aid industry leaders and practitioners to fuel the future. Our communities underpin everything that we do.

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