Web3 terms have now swarmed the agency space, making it difficult to find a simplistic truthful source of knowledge. The Web3 Council has formed to bring a low barrier to entry look into Web3 and its counterparts (digital tokens, blockchain, Metaverse, cryptocurrency and NFTs). This will be carried out through experiencing the technology alongside BIMA events, Webinars and content to help agencies gain a taster for this complex technology revolution.