The In-House & Brand Council is a community of marketing and digital practitioners who help each other to better leverage and understand digital media, innovation and technology platforms to grow our businesses by engaging and serving our customer needs more effectively.
Rebecca McKee, Founder at This Brand Works
Supercharging brands since 2002, Rebecca is the Founder and chief consultant at This Brand Works. Prior to founding TBW she held senior in-house brand positions at iconic brands including eBay, Sky, Expedia and Virgin Atlantic.
Career highlights include launching the first global campaign for Virgin Atlantic, working with Idris Elba at Sky and managing the eBay brand team during the pandemic.
Julia Arenson, Head of Creative Operations at Specsavers
Julia is Head of Creative Operations at The Agency, Specsavers’ in-house agency. She works with the senior leadership to nurture and grow The Agency – making great work and making a great place to work. She is an avid mentor working with SheSays, Brixton Finishing School, Lollipop, and Migrant Leaders to support and grow the diverse talent of tomorrow.
Spanning nearly two decades in advertising she cut her teeth at JWT, Leo Burnett and VCCP. Julia was named one of Campaign’s 40 over 40 and joined BIMA’s brand council in 2021. Before she pounded the pavement of ad land, she held positions at a bakery, a law firm, a health clinic, a paper route, and various lemonade stands. She works in Guernsey, was born in Russia, grew up in Canada, and lives in North London with her husband Alex and two kids.
