Nearly 70% of travellers begin their journey with a search engine, making search a vital tool for airlines in a competitive market. A well-executed search strategy can put your airline at the forefront of online searches, attracting high-intent customers ready to book their next adventure.
Ranking highly for relevant keywords can significantly increase website traffic. A staggering 53% of all website traffic comes from organic searches, so ranking on the first page for key terms like “cheap flights” or “flights to [destination]” is crucial.
Leads are more likely to convert into bookings from Google and Bing, boasting a close rate of 14.6% compared to other channels. This is because travellers searching with specific terms are further along the travel planning process.
With nearly 60% of website traffic coming from mobile devices, ensuring your website is user-friendly and mobile-responsive is essential. This not only improves user experience but also benefits rankings. Learn more about SEO for airlines and unlock a wealth of benefits.
Remarkable
Remarkable (the combined power of agencies formerly known as Sagittarius, Ultimedia, Nemetos Tanasuk and Unify) is an award-winning digital agency with over 20 years of experience delivering high-converting brand digital experiences.
As a Platinum Sitecore Agency Partner, they specialise in utilising Sitecore as a complete or composable DXP platform. With a comprehensive range of services, including business analysis, data and insights, UX design, multi-channel marketing, conversion rate optimisation, personalisation, and content strategy, Sagittarius offers end-to-end solutions for its clients. In addition, they provide Sitecore Optimisation Consultancy and a training academy to empower teams and drive success.
Remarkable is also an accredited Optimizely Platinum Partner, offering extensive expertise in delivering solutions that help businesses accelerate their growth, optimise customer experiences, and drive conversions through experimentation and personalisation.
Visit their website to learn more about Remarkable Solutions
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