This is the second consecutive year that our teams have received this award for our work to ensure customer experience sits at the heart of Mazda’s digital experience.
The Most Customer Centric Culture award recognises the teams that best demonstrate collaboration across multiple departments through getting the most out of the Optimizely DXP to drive customer satisfaction, loyalty and advocacy.
We’re proud to have worked with Mazda for over seven years as their strategic digital partner across the UK and Europe, supporting their network of over 100 websites across the UK and EU, and most recently supercharging leads generation through their sites through a programme of CRO and experimentation, achieving a 46% increase in goal completion rate.
Last month, we announced the news Candypace is now fully certified in Optimizely Experimentation – one of a handful of organisations across the UK to demonstrate deep expertise in the Optimizely experimentation platform.
Candyspace
Candyspace are experts in designing, building and optimising digital products. We create websites, mobile apps and commerce solutions for ambitious organisations investing in growth and digital transformation. We are trusted to deliver by some of the world’s best-known brands, including ITV, Rolls-Royce, Mazda, Mars and Colgate.
Our vision is to create digital products loved by everyone: the businesses we work with, their customers and our own team of passionate experts. We do that by finding the sweetspot between business need and customer demand, fusing insight, creativity and technology to build products that create value.
Candyspace has a proven process to bring quality digital products to market at speed, combining our industry-leading design and UX capabilities with a deep expertise in technology. Through this, we’re able to increase adoption, conversion and retention on those products; generate repeatable revenues streams; and improve customer engagement and advocacy. We reduce risk, cost and complexity, while helping our clients embrace a test-and-learn culture.
Once launched, we test, learn and optimise our digital products through data insights, with a continued relentless focus on delivering value to the business and relevance to its customers.
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