46% of content marketing strategies fail without running audits. A digital effectiveness audit gives firms an analysis of their current marketing strategies. Compare your firm’s performance to competitors of their choice, providing data and insights to improve marketing results.
Digital marketing has often been overlooked in traditional sectors like legal. However, taking time to carefully review and analyse existing marketing activity can be pivotal in future digital success and transformation. Carrying out a situational analysis can identify important areas for improvement, where budget isn’t being effective and areas of strength.
We share a step-by-step guide on important considerations for legal marketers.
Learn more about what a digital effectiveness audit includes and the benefits it can bring to your law firm digital marketing strategy.