Being a BIMA member has given us a bit more credibility.
Give us the elevator pitch for your company
So, we’re a 6 strong team who’ve been working together for 3 years with the aim of making great work (who doesn’t have that aim).
We’ve found that our client’s challenges have not been driving people to their brand but converting them. By, listening to their needs and applying strategy, creativity and high production values we’ve been able to get them measurable improvement. We’ve learned that listening to our clients and working through our process gets them the best results.
Tell us about a typical day – or – tell us something interesting/unusual about your team.
We work through the steps of our process, going through things as a team and being constructively critical of everything.
Interesting/unusual? We’ve assigned ourselves musical themes from Peter the Wolf. I’m the duck. Make of that what you will
What do you love most about what you do?
Doing research, finding an angle, then making the concept come to life.
What’s the best thing about being a BIMA member?
The talks are excellent
Tell us about an opportunity you’ve had or a business problem you’ve solved as result of being a BIMA member
We’ve had interesting insight from a fellow member on how to structure our KPI’s to give us more visibility.
What difference has BIMA membership made to you/your business?
Being a BIMA member has given us a bit more credibility.
Marketing
Rachel Johnson
Marketing Lead, AND Digital
Rachel has worked for more than 20 years in the world of Marketing.
Rachel has many impressive client, charity and agency-side results to her credit and stories to tell.
As both a team player and independent advisor, Rachel loves to see the bigger picture and is a strong strategic thinker. She has led ambitious projects for start-ups, worked alongside growing businesses and has been fortunate to work with some of the UK’s most respected and renowned agencies.
A self-motivated original thinker, Rachel is also an extremely able marketer. She brings out the best in people at all levels. Her wealth of transferable skills includes project management – often with direct budgetary control – results-driven commercial awareness, proven networking strengths, digital marketing expertise and broad IT literacy.
However, her achievements do not end there!
In her spare time, she makes full-use of her Cumbrian home-town environment, walking, biking and running, and spending time as an enthusiastic side-line rugby and football mum for her two boys – Louie and Harley.
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