Blockchain technology is already in use across the shipping, aerospace, and defence industries to ensure fast and accurate supply chain monitoring and to prevent counterfeit goods, and in the food and drink industry to trace the origins of contaminated food.
Many believe Blockchain will transform the world of marketing in numerous ways over the next few years and beyond.
Well, we read lots of (quite frankly, incomprehensible) articles to bring you four ways we think Blockchain will change marketing in a way that’s (hopefully) easy to understand.