Dean is a seasoned business leader and the Managing Director of LAB, a digital experience and technology agency. Starting his career in account management in 2002, he has owned and run agencies for over two decades.
A critical and curious thinker, Dean has served on the BIMA AI Council and the Microsoft Partner Council. He is passionate about crafting forward-thinking strategies and building diverse teams, with a core belief in leaving a positive impact and ensuring clients feel genuinely valued.