The BIMA 100 – Class of 2018

By Rachel Johnson
07 May 2018

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Saluting a standout century of digital influencers

The BIMA 100 celebrates the people who are shaping the British digital industry. They are the thought leaders, changemakers, disruptors and pioneers. They’re established figures within the industry who continue to be at its vanguard. They’re ‘ones to watch’ – new innovators in the chosen digital space who are making everyone else sit up and take notice.

Perhaps most of all, as our judges have noted, the people who comprise this year’s BIMA 100 have created a ‘wow’ factor. They’ve gone above and beyond the norm. They’ve challenged convention. Or they’ve given us a unique approach to age-old challenges.

Here, then, are your BIMA 100 for 2018. Congratulations to them all. You can view highlights of the event here.

CEOs and Leaders

Andy Kent, CEO, Angel Solutions

Anna Rafferty,  Global Director, Digital Marketing and Digital Studios, BBC Worldwide

Antony Mayfield, CEO, Brilliant Noise

Ete Davies, Managing Director, AnalogFolk

James Freedman, CEO, Zone

Jim Bowes, CEO, Manifesto

Jon Wilkins, Chairman, Karmarama

Mel Edwards, CEO, EMEA Wunderman

Michael Olaye, CEO,  Dare & CTO Inside Ideas Group

Miranda Glover, Business Director, Creating Great State

Ruth Harrison, UK MD, ThoughtWorks

Susan Hallam, Managing Director, Hallam Internet Ltd

Champions for Good

Barry Matthews, Director of legal and Third Party Sales, ITV

Ben Wallace, Director of digital, drp

Casey Bird, President, SheSays

Dan Willis, Founder, Why Digital

Lani Shamash, Delivery Lead, Red Badger

Leyya Sattar and Roshni Goyate,  Co-founders,  The Other Box

Lynsey Briston, User Satisfaction Manager, Skyscanner

Marianne Waite, Founder, Think Designable

Rob Edwards, Managing Director, Farm Digital

Roxanne Hobbs, Founder, The Hobbs Consultancy

Selma Nicholls, Founder, Looks Like Me

Sulaiman Khan, Chief Purpose Officer, ThisAbility

Client/Supplier Relationship Stars

Alex Pym VP, Marketing & Business Development,  Huge

Claire McGarry, Managing Director, Wireframe Immersive

Des Johnson,  Global Marketing Director, Castrol BP Castrol

James Cotton,  MD & Founder,  Onespacemedia

Joanna Hinchliffe, Client Partner, Amaze

Leigh Gammons,  Director of Business Development, Cognifide

Neil Dawson, Chief Strategy Officer, Publicis.Sapient International

Nicky Fagan, Web and Publications Editor, National Theatre of Scotland

Rachel Faber, Business Director, Your Favourite Story

Richard Warren, Senior Account Director, Rufus Leonard

Creative Stars

Alison Clark, Industrial Sector Lead, IBM iX

Alistair Campbell, ECD, We Are Social

Davor Krvavac, Executive Creative Director, B-Reel

Janelle Feliciano, Associate Creative Director, Weber Shandwick

John Treacy, Executive Creative Director,  Proximity London

Laura Jordan, Bombach CCO, Mr President

Nathalie Gordon, Senior Creative, Above+Beyond

Simon Gill, Chief Creative Officer, Isobar 

Victoria Buchanan, Executive Creative Director, Tribal Worldwide London

William Cookson, Designer, William Cookson


Ardy Danielewicz, Founder & Partner, M&C Saatchi Accelerator

Carl Wong, CEO , LivingLens

Loral Quinn, CEO and Co-founder, Sustainably

Martin McDonnell, CEO, Sublime Digital (founder of Soluis)

Owen Cotterell, Co-Founder and Director, Juice Immersive

Robyn Dooley,  Founder OH

Sam Booth, Founder and CEO, Just After Midnight 247

Sarah Jordan, Founder and CEO, Y.O.U underwear

Industry Visionaries

Chris Scull, Experience Design Director, ORM

Giulia Merlo, Lead Proposition Manager, Cancer Research UK

Jon Davies, Head of Digital, Vodafone

Kat Hahn, Creative Strategist, Head of Northern Europe, Facebook

Neil Collman, Practice Director, Nile

Pip Jamieson, Founder, The Dots

Richard Fearn, Founder, Friday Club London

Richard George,  VP, Head of Customer Self Service,  Thomson Reuters 

Rising Stars

Alex Price, Founder & MD, 93digital

Alexis Scobie, Senior Innovation Strategist, Idea Couture

Charles Parkinson, Director, Unity and Motion

Danielle Dwyer, Marketing Executive, Redweb

Gregor Matheson, Design Director, Tayburn Ltd

Kieron Rennie, Junior Planner, Ogilvy UK

Laura McHard, Lead Creative,  Soluis

Luciana Carvalho Se, Head of Partnerships, REWIND

Lydia Gregory, Co-founder, FeedForward

Oli Green, Managing Partner, Tangent

Sofia Breg, Marketing Manager, Cyber-Duck

Toluwani Farinto, Emerging Talent Manager, Limitless Future Achievements/ Livity/ The Ideas Foundation

Talent Champions

Aishat Ola-Said, Senior Talent Manager,  Livity

Claire Scally, Joint Managing Director,  TRCmedia

Craig Steele, Digital Skills Consultant, Digital Skills Education

Euan Blair, Founder & CEO,

Helen Reid, Marketing and Communications, Dog Digital

Helena Good, Graphic Design Lecturer, Edinburgh College

Inga Paterson, Programme Leader, Interaction Design Glasgow School of Art

Kerensa Jennings, Director, iDEA

Louize Clarke Founder, ConnectTVT, Creator, Digital Gum ConnectTVT

Shanice Mears, Chief Talent Scout, The Elephant Room

Shaun McInerney, Principal, The Studio School

Tech Trailblazers

Alexandra Willis, Head of Communications, Content & Digital, The Championships, Wimbledon

Carla Raven, Strategy Director / Head of Data and Insights,  SHARE Creative

Charlie Fuller, Technical Director, Wolf in Motion

Dee Wood, Creative Technology Director, Digitas

Gary Pretty, Technology Strategist and Microsoft MVP,  Mando

Matt Meckes, Founder / Director, Cohaesus

Mike Shorter, Creative Technologist, Uniform

Zoltan Vass, Founder & CEO,  CoderDog

UX & Design Stars

Chris Barnes,  Customer Experience Director,  Realise

Dominic Hurst, UX/UR Consultant, Valtech

Jessica Cameron, Senior UX Consultant, User Vision

Luke Medlock, Designer, hedgehog lab

Rachel Ward, Senior UX Designer,  After Digital

Rachel Wells, Head of Digital Design, MullenLowe Profero

Tim Smith, Global Auto & Mobility Director, ustwo

Tom Moran,  Senior UX Designer,  TH_NK

Vicky Brown,  UX Manager, Nomensa


BIMA 100

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