XR services company, and BIMA members Juice Immersive have recently launched their brand new podcast on all things extended reality.
Squeezing the Juice, hosted by Juice’s co-founder and Creative Director, Owen Cotterell, features conversations with the XR industry’s greatest trailblazers, evangelists, adopters and disruptors to shine a light on the most powerful applications of this technology.
BIMA100 alumni and former BIMA Immersive Technology Think Tank member Owen commented on the launch of the show;
Squeezing the Juice has been something I’ve been keen to get off the ground for an embarrassingly long time, but as anyone running a small tech or digital startup will appreciate, these passion projects often take a back seat to the commercial work of the business. But with the support of the show’s Producer, Jon Bradley, I’m really proud we’ve now put the podcast out into the world and hope people enjoy watching and listening to it as much as we do producing it. We won’t be taking ourselves too seriously and will work hard to deliver the high quality level of conversation and insight that our launch episode with the incredible Nick Rosa has set in motion.”Owen Cotterell, Squeezing the Juice Host
In the launch episode, Owen is joined by his former BIMA Immersive Technology Think Tank Chair, Nick Rosa, now Industry Technology Innovation Lead Europe at Accenture, as the pair dive into the heart of XR innovation.
The episode strips back the layers to explore the transformative potential of XR and AI technologies in reshaping industries, enhancing digital interaction, and pushing the boundaries of reality. Nick expertly takes viewers and listeners through the future of immersive technologies, the pivotal role of AI in creating dynamic virtual worlds, and the challenges and opportunities that lie ahead.
This new tech podcast on the block promises to offer BIMA members with a commercial or personal interest in XR and AI regular expert insights into how these advancements are not just changing the way we work and play, but also how we perceive and interact with the world around us.
You can connect and subscribe to Squeezing the Juice on Spotify, Apple Podcasts and YouTube at the following links, or simply search Squeezing the Juice wherever you get your podcasts.