SHIMA Webinar | Sport, Society and Positive Male Role Models

This is a panel discussion that talks about the crucial role for positive male role models in society today. Our panel comes from diverse backgrounds, personally and professionally. Their discussion will span sports, inclusion, marginalisation, disability and social inequality among other factors playing a part in how men can help young adults.

What to expect:

An open, honest, challenging discussion of the world where men are needing to step-up and be really conscious and engaged in their roles and the potential we all have to be figures for young adults to look to for inspiration and example.

Your Host:

Iain Preston, Founder, Different Not Less

A devoted Dad, dogfather and Bees season ticket holder along with his wife and two boys, Iain brings a wealth of experience from his 25-year career in the advertising and consulting industries. This includes Board-level leadership roles with global agency networks, including Wunderman Thompson, R/GA and DigitasLBi.

Today, alongside running his own consultancy Different Not Less and Board advisory roles, Iain is a member of the Advertising Association’s All In board that advocates for I,E&D in the UK’s creative industry. He is also part of the British Interactive Media Association’s (BIMA) steering groups.

Louise Lamb, Partnerships Manager; Community Lead, BIMA

Louise Lamb has worked with BIMA for almost 4 years within the Northern Community, Partnerships and as part of SHIMA from it’s inception. With previous Media experience in print Louise then launched her own online e-commerce business Sukikoko. Louise lives in Manchester and with three young children as her focus Louise is mindful of how we make the Industry a better place for everyone.

Steve Price, Founder, brand maker, and cultural instigator, This is Human Services

A Founder, brand maker, and cultural instigator for more years than he cares to think about (30 to be precise). Steve has shaped global creative platforms, launched his own magazine and founded an aspiring motorsport group. Former owner and Creative Director of Plan-B Studio, founding member and CCO of motorsport group LKYSUNZ. Currently creative partner with Human Services.

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