The agencies doing the most interesting work with AI share something that doesn’t show up in their tech stack: they’ve gotten specific about what humans are actually for, and it shows in how they work, how they pitch, and what they promise clients.
The conversation keeps returning to taste. As AI makes production faster and cheaper across the board, judgment becomes the scarce thing. The call about whether something is true to a brand, whether it will earn attention or just fill space: those decisions don’t make themselves.
The agencies producing genuinely distinctive work have figured out where that judgment lives and who holds it.
Your Speaker:
Linda Tong, Webflow CEO
Linda Tong, Webflow CEO, convenes agency leaders to hear how they’re navigating this in practice: how the brief has changed, where creative direction sits now, and what it looks like to build an agency that uses AI to do more of the high-judgment work.
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Tue, 23 Jun 2026
09:30 - 22:15