BIMA Agency Leaders Lunch

Posted by BIMA

Join Robin and Rebecca to explore how large agencies can navigate AI, talent, clients and regulation—shaping what’s next for 2026 together.

Join fellow agency leaders for an exclusive lunch, designed to bring together senior decision-makers for meaningful conversation (e.g. the challenges and opportunities facing agencies today), networking, and the opportunity to share ideas with others shaping the future of the industry.

Please note: This event is exclusively for attendees in a Managing Director, CEO or senior leadership role at an agency with an annual turnover of £15 million or more. Please only register if you meet these eligibility criteria.

Spaces are limited and registrations may be reviewed to ensure the event remains relevant for all attendees.

Rebecca Crook, CEO, MSQ DX

Rebecca Crook is a seasoned digital expert with over 25 years of experience in the industry. She has held significant leadership roles, including Chief Growth Officer at Modern Citizens and, as of January 2025, CEO of MMT and 26 DX, where she focuses on expanding the businesses in the UK and US markets.

Beyond her professional endeavors, Rebecca is deeply committed to charitable work. She was appointed as the Chair of Trustees for The Diana Award in August 2024, reflecting her dedication to supporting and mentoring young people.

Additionally, she co-founded and chaired Saltdean Lido CIC, successfully fundraising over £5 million to revitalize the community pool and building.

Rebecca’s influence extends to thought leadership and mentorship. She serves as a Global Women in Technology mentor and co-chairs BIMA’s CEO & Leadership Council, actively contributing to the advancement of the digital and technology sectors.

Robin Bonn, CEO and founder, Co:definery

Robin Bonn is the CEO and founder of Co:definery, a specialist coaching and advisory practice that helps agency leaders build happier, healthier and more profitable businesses.

Co:definery has worked with many of the industry’s best known agencies – from network agencies including DDB, UM, McCann and MullenLowe, to leading independents like AnalogFolk, Amplify and MSQ.

Robin is also a Marketing Week columnist, the co-chair of BIMA’s Future Growth Council and a mentor for SheSays.

Prior to launching Co:definery in 2016, he spent nearly 20 years in agency growth roles, from start-ups to global networks. He’s also a former member of the IPA’s New Business Group and DMA’s Agencies’ Council.

Your data is important to us and we’re committed to protecting it. We have updated our policy to make it easy for you to understand your choices and the control you have over your data. Please review here

Date

Tue, 20 Oct 2026
12:30 - 14:30

Location

The Riding House Café,
London

43-51 Great Titchfield Street, London, W1W 7PQ

BIMA

BIMA is Britain’s digital community.

Our mission is to drive innovation and excellence across the digital industry. We are the connectors, thought leaders, champions and change makers determining the shape of Britain’s digital economy.

Our strength is in our structure. We are powerful because our members make us so. BIMA councils set the agenda in digital hubs around the country and our Think Tanks aid industry leaders and practitioners to fuel the future. Our communities underpin everything that we do.

Visit profile