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UPCOMING WEBINAR: Insurance Firms’ digital investment isn’t paying off. Here’s why.

Every UK insurer has a digital presence. Very few have digital performance that converts. Join us for a live discussion unpacking the key findings from Remarkable's Top 20 UK Insurance Companies Digital Maturity Report...
2 min read

 

Every UK insurer has a digital presence. Very few have digital performance that converts.

Join us for a live discussion unpacking the key findings from Remarkable's Top 20 UK Insurance Companies Digital Maturity Report 2026 — the most comprehensive external assessment of digital marketing maturity across the UK insurance sector.  

We assessed 20 leading insurers across 10 metrics, from organic and paid search to AI visibility, customer satisfaction, and accessibility. The findings challenge widely held assumptions about who's leading, who's lagging, and where the real digital opportunities lie.

In this session we'll cover:

  • Why the brands spending the most on paid search are generating the least return from it
  • How AI visibility is already creating a competitive divide, and why most insurers haven't noticed
  • Why customer satisfaction and digital investment are not correlated in the way the sector assumes
  • What the aggregator model has done to insurers' direct digital relationships — and what it takes to rebuild them

We're also delighted to be joined by Toby Finden-Crofts, CEO/Founder of Research in Finance, who will be bringing his independent perspective on the state of the UK insurance market and what these findings mean for the sector more broadly.

REGISTER FOR YOUR FREE SPOT HERE: https://www.linkedin.com/events/insurers-digitalinvestmentisn-t7460641034621038592/theater/


Whether you work in digital, marketing, or strategy within insurance, this is a conversation worth having.

Your hosts:
Alex Lee, SVP Experience and Optimisation, Remarkable
Ian MacArthur, Chief Strategy Officer, Remarkable

Special guest:
Toby Finden-Crofts, CEO/Founder Research in Finance, CEO, Research in Finance 

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