Jo Lumb

Founder & Executive Producer, We Are Social Studios

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Jo launched We Are Social Studios in 2018; a standalone production department, specialising in creating content for We Are Social’s roster of global brands. It has since grown to a thriving division, producing content both for We Are Social and its own clients. In the last year, We Are Social Studios has produced campaigns for the likes of adidas, Audi, Dr Martens, Netflix, Vodafone and more.

Jo joined We Are Social five years ago as the agency’s first in-house TV Producer, coming from a background in commercial, branded content and film production. The first campaign she produced for the agency was the multi award-winning adidas Gamedayplus, a content series that went onto become the biggest sports magazine show on YouTube. It ran for three years, achieving over 75 million views. An expert in social-first creative content, Jo ensures We Are Social is constantly pushing the boundaries of storytelling and filmmaking. Jo was named in The Drum’s 50 under 30 in 2018 and has won numerous industry awards including BIMA, The Drum Social Buzz and Digiday.