The Future of Immersive: Now’s The Time To Get Involved in The New Reality

Posted by BIMA

Our first ever VIRTUAL event. Join BIMA’s Immersive Council in a virtual world.


We’ve never hosted a webinar quite like this. Join BIMA’s Immersive Council for the extended reality launch of its special guide designed to demonstrate how XR is ready to offer something new to digital transformation.

On Zoom and, for 30 attendees, via VR, the session will explore how XR can help businesses overcome many common challenges.

Most importantly for BIMA members – and especially SMEs – we’ll be outlining R&D/grant funding opportunities, including the 5G Create open competition.

Key takeaways:

• Why XR? Why now?

• Why it’s time for SMEs to engage with the XR grant/R&D landscape – and how Covid-19 has changed things

• How SMEs can get involved

• How BIMA members can access support

Take part via VR

Anyone can join the session via Zoom. But if you have a windows PC/laptop, you can enter the event via AltspaceVR for a genuinely immersive experience. To take part, you’ll need to be one of the first 30 to sign up.


The pandemic has seen a huge acceleration in digital transformation. As companies look for new ways to enhance their digital experiences, 5G technology will bring the new levels of connectivity required to put extended reality front and centre.

SMEs can be part of that. And with new funding avenues coming onstream now or soon, this really is the time to make XR part of your digital offering.

At this immersive event you’ll experience XR doing what XR does best, and you’ll be able to explore how to get involved and access funding and support.


Will Saunders, StoryFutures

Nick Rosa, European XR Lead and Global Head of Immersive Learning at Accenture

Richard Foggie, KTN & 5G Create

Asha Easton, Knowledge Transfer Manager, Immerse UK

Event created together with XR Events:

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Wed, 01 Jul 2020
09:00 - 10:00


BIMA is Britain’s digital community.

Our mission is to drive innovation and excellence across the digital industry. We are the connectors, thought leaders, champions and change makers determining the shape of Britain’s digital economy.

Our strength is in our structure. We are powerful because our members make us so. BIMA councils set the agenda in digital hubs around the country and our Think Tanks aid industry leaders and practitioners to fuel the future. Our communities underpin everything that we do.

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