SHIMA Networking Power Hour

Don’t mind the gap, mend it!

SHIMA: Aiming to mobilise BIMA members to ‘mend the gap’ and overcome gender and other equality gaps, creating inclusive workplaces and increase business performance for everyone.

To support women in business, digital and tech; BIMA is hosting an online conversation with its women members, those who identify as women, and women allies.

Our discussion this quarter will be about “Your Difference is Your Superpower.” Our speaker, Maninder Paul, will share her personal journey on how she stopped trying to blend in and learned to celebrate what makes her unique. We will discuss how our unique qualities are actually our strengths, and how, when we unite as women, these strengths create an unstoppable force.

We’ll report back on steps we’ve taken since our last session and host a conversation about how we might be stronger together. This interactive format will involve breakout groups and reporting back.

Hosted by Ann Longley, BIMA South Community Lead and Louise Lamb, Digital Day Coordinator and BIMA Northwest Community Lead.

Maninder Paul

Maninder Paul is a B2B Marketing Expert with over 15 years of experience working with high-growth startups, corporates, and agencies. Her journey has allowed her the privilege of working with brands such as Texas Instruments, Vodafone, LinkedIn, Adobe, and Accenture.

Maninder has always wanted to have a purpose, and being in the diversity and inclusion space through mentoring with Bloom and MEFA has given her the opportunity to empower people of colour, particularly women.

She currently co-lead the Women’s Aid partnership for Bloom and is also a trustee for HERA which empowers women survivors of trafficking and abuse to achieve financial independence.

As as a member of the Programmatic Council for BIMA, Maninder continually deepens her understanding of the digital advertising landscape.

She is a mum of 9-year-old twins who are her biggest cheerleaders.

Louise Lamb, Digital Day Coordinator and BIMA Northwest Community Lead

Louise is the founder of online shop Sukikoko and prior to that had ten years working within print media in London on national newspapers and magazines. After a career break to raise her three daughters she is now excited to be working within a new sector and making fantastic connections within the BIMA network. Louise is based in Altrincham, south Manchester now, and likes to talk so feel free to interrupt!

Ann Longley, Founder of Something New Together and BIMA South Community Lead

Ann Longley is an independent strategy and creative consultant, researcher and lecturer who has worked in the digital industry for over 20 years.

She has helped private, public, and voluntary sector organisations modernise their operations and approach to stakeholder engagement and customer experience using digital data, content, and technology.

She has previously held digital leadership roles with WPP, Hays, The Disasters Emergency Committee, and the Prince’s Trust. She was appointed Fellowship Councillor with the RSA from 2018-2000 and sits on their Digital Steering Group working to digitally connect the RSA’s 30,000 Fellows. She is also a Community Leader with the British Interactive Media Association (BIMA) creating pathways from education to employment in the Digital Industry.

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