BIMA Techy Brekkie Roundtable: Will AI be the spokesperson of brands?

Posted by Anna Doyle

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Accenture are predicting that in five years, more than half of customers will select services based on AI instead of the traditional brand. When customers are interacting with a brand via Alexa or Facebook Messenger, how can you ensure that the brand shines through?


About the Roundtable format:

BIMA runs a range of roundtable events which have a successful track record in peer to peer learning facilitated over breakfast with attention grabbing opening observations to get the discussion into full swing.

If you are the Tech Director or Head of Ops  in the creative digital space please join us on Thursday 31 August at 0830 for the latest breakfast in the BIMA-Cohaesus Tech Breakfast series for an off-the-record round table meeting held under Chatham House Rules.

The session will be opened by Matt Meckes, Director (Agency & Startup), Co-Founder, Cohaesus, but the format is for everyone around the table to share their experiences, findings and questions.

How to be involved:

Numbers for the breakfast are strictly limited and will be allocated on a first come basis. In the first instance we will limit it to one place per company. Contact to register your interest.

Held under Chatham House Rules, the breakfast is free to BIMA members and is only for leadership roles with technical background in digital agencies.


Thu, 31 Aug 2017
07:30 - 09:30


15 Queen Street Edinburgh EH2 1JE,

15 Queen Street Edinburgh EH2 1JE  



Anna Doyle

Employer Liaison Officer, University of Glasgow

A member of the BIMA Team since 2012, Anna‘s time is focused on the day-to-day operations of BIMA, building BIMA communities across regions and disciplines and, best of all, spending time with BIMA members to learn more about their business challenges and aspirations. Based in Glasgow, Anna is also responsible for delivering member services and support for BIMA Scotland. Everyday offers a new insight.

Previous experience includes 4 years in the BBC Arabic Service newsroom, heading up a pan-BBC World Service change management programme, and working in a diverse range of industries from financial derivatives trading, petroleum engineering and spring manufacturing.

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