BIMA Evening Masterclass: How To Shape Great Creative

Posted by BIMA

How do great creative directors shape award-winning work? And how do you remain true to an idea in the face of client amends, budget constraints and set timelines?

Five of the industry’s top creative directors talk about how they have taken a brief and shaped ideas into a piece of brilliant, on-brand creative. Along the journey from brief to work, they’ll discuss how they led their teams and maintained their vision.

At the end, they’ll give you their out-takes on how to shape great creative, brief after brief. 

Join us for the second in our series of events in partnership with Creative Equals, tackling diversity, creativity and leadership. 

Speakers include: 

Catherine HopeAssociate Creative Director at Naked Communications

Pierre Duquesnoy, Creative Director at DigitasLBi

Caitlin Ryan, Executive Creative Director, Cheil 

Simon Wassef, Executive Strategy Director, R/GA

Anna Rose Kerr, Creative, Havas London

Dan HarveyExperience Design Director at SapientNitro


  • 6.30pm for drinks, nibbles and networking

  • 7pm kick off

  • 8.30pm ends


Central London, Locations TBC. 


BIMA members and staff of member companies are invited to register for free. Get your 100% discount promotional code in the BIMA newsletter or by contacting

About Creative Equals. 

Creative Equals – is the gender diversity kitemark of the creative industry. We aim to provide more pathways to success for female creatives by working with directly with industry, recruitment, and agencies. Our ambition over 2016 is to train, sponsor and champion female creative talent in agencies all the way to the top. @creativeequal 


Tue, 26 Jul 2016
18:30 - 21:00



Eden House 8 Spital Square, London, E1 6DU


BIMA is Britain’s digital community.

Our mission is to drive innovation and excellence across the digital industry. We are the connectors, thought leaders, champions and change makers determining the shape of Britain’s digital economy.

Our strength is in our structure. We are powerful because our members make us so. BIMA councils set the agenda in digital hubs around the country and our Think Tanks aid industry leaders and practitioners to fuel the future. Our communities underpin everything that we do.

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