BIMA Breakfast Briefing | Manchester | Digital 2030: The next 10 years

Posted by BIMA

What does the future hold for Digital and Creative Industries

The last decade just ended and in it, we saw a boom in digital transformation whether small-scale, large or disruptive.

The digital developments from 2010 onwards have sent businesses soaring in ways entirely unexpected ⁠— but what’s next?


Join us at our BIMA Breakfast event, Digital 2030, where we’ll be considering what’s in store for the digital world in the near future of tech.


We’ll have incredible expert speakers to weigh in on their predictions for the next ten years, all business leaders pioneering the latest technological developments in their industry. Start the day off right with a productive, thought-provoking panel event and get inspired!

Is this for you?

Ideal for digital agencies, brands who are employers, for any organisation looking to grow their digital impact in 2020 and beyond

Start the year and the decade with real insight into what’s going to be shaping our lives and our businesses.

Tickets are free.

Let’s see what the future holds together.

Our Speakers:

Adam Crofts, CEO, Prevayl

Adam Crofts is the CEO of Prevayl™, where he manages the company’s rapidly growing business and leads a global team of 35 employees. He co-founded Prevayl™ in April 2019 alongside entrepreneur investors David Newns and Chris Lord.

Since the company’s inception, Adam has provided the strategic direction for the business and has assembled an innovative and multi-disciplinary team. His focus is on bringing to fruition his vision of revolutionising the field of wearables to ensure that everyone will have personal and actionable insights into their own health.

Prior to co-founding Prevayl™, he has had over 15 years in the health and fitness industry after graduating with a BSc in Sports Development and Business Studies from Bournemouth University. Most notably he expanded the Ultimate Performance brand into 12 countries.

He lives in Manchester, the current home of Prevayl™ HQ.

Paul Wilshaw

An award winning creative technical designer, passionate about UX, UI, interaction design, technology and renowned for bringing complicated ideas to life.

Innovator, artificial intelligence designer, illustrator, experience specialist, strategic thinker, science communicator and future media explorer.

Paul makes the complicated simple, tactile and useful for all humans.

Marion Gamel, Certified Digital Coach. Digital Advisor. Public Speaker. Business Writer. Mentor

Marion moved to London to become an entrepreneur. She created NG Magazine and subsequently caught the “Internet bug” in the late 90’s. She spent 7 years at Google, which she joined in 2003 while the company was still a startup, and helped Google expand across Europe, then Asia, and finally Middle East and Africa. It’s at Google that Marion had her first coaching experience. Marion subsequently worked for disruptive companies such as Eventbrite, which she launched in Europe, and in extremely regulated industries such as i-gaming. At Betsson, where she was CMO, she digitalized the Marketing function.

Marion is a C-level executive herself since 2012. Having spent years as part of management teams, Marion has gained a solid understanding of what it means to be a leader, including challenges and opportunities. Marion has been coaching senior executives around the world since 2015. The impact of her approach is transformational: Stronger leadership, ambitious goal setting, increased confidence, clearer communication, fast growth and improved accountability, efficiency and agility. She coaches executives in various companies: – digital giants such as Google, Microsoft and Twitter, – fast-growing tech companies such as Zava, Property Finder, SurveyMonkey, FutureLearn and DropBox.

Marion’s focus is transformation: Marion helps her leaders bottom line the situation, look at opportunities, set clear objectives, test new approaches and track progress.

In 2018, Marion became certified by the World Association of Business Coaches. She continues to study coaching, following the guidelines of the International Coaching Federation, which she’s a member of.

Kate Crowley, Partners Cloud Lead, Google

Kate spent nearly a decade working at agencies before joining the Google Marketing Platform (GMP) team in 2015. She is currently Head of Advanced Integrations and her main focus is on helping Google’s most advanced agencies and advertisers get the most out of GMP and the Google Cloud Platform.

Your data is important to us and we’re committed to protecting it. We have updated our policy to make it easy for you to understand your choices and the control you have over your data. Please review here.


Thu, 27 Feb 2020
08:30 - 10:00



Neo Charlotte Street, Manchester, M1 4ET


BIMA is Britain’s digital community.

Our mission is to drive innovation and excellence across the digital industry. We are the connectors, thought leaders, champions and change makers determining the shape of Britain’s digital economy.

Our strength is in our structure. We are powerful because our members make us so. BIMA councils set the agenda in digital hubs around the country and our Think Tanks aid industry leaders and practitioners to fuel the future. Our communities underpin everything that we do.

Visit profile

Latest Events