Beginners SEO Training

Posted by James Wilkinson

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Want to learn the basics of SEO?

Our dedicated space in the office for your training day

We offer expert training tailored to your needs.

Search Engine Optimisation (SEO) is the bedrock of all websites, without it you’re not likely to be found on Google or any other search engines. With algorithms changing frequently, it’s important to start with the basics, then build upon them to stay on trend.

This Beginners SEO course is an introduction to optimising your site for users and search engines. We’ll talk you through exactly what it is and what elements are included to help you rank highly in organic search results. Including:

– An introduction to SEO

– An overview of Google’s infamous algorithms

– What’s the difference between on-page and off-page SEO?

– How to optimise for mobile

– Understanding local SEO, for local businesses

All of our training courses are run by digital marketing professionals with experience in auditing and continually optimising businesses’ online visibility. Our one-day training course can be tailored to meet your needs, so if there’s anything specific you’d like to learn just let us know.

A really comprehensive introduction to SEO basics. Very practical and lots of useful takeaways! I definitely feel more confident in using SEO in my role now. Sophie Williams, Centrica


Dan Morehead

Dan joined CTI Digital in 2015 and is responsible for overseeing all aspects of SEO campaigns, from pre-sales, strategy planning and implementation, through to reporting. Experienced in managing SEO campaigns of all sizes, from major entertainment brands and worldwide travel agencies to non-profit organisations and local independent businesses, he has helped to increase the organic visibility for a wide range of clients.

Adrian Berry

Adrian has over a decade of experience in search marketing and worked with a wide range of businesses including large e-commerce companies, major brands and local businesses. He has successfully planned, implemented and reported on their search strategies, helping to improve their site visibility, traffic and revenue.


Thu, 05 Apr 2018
08:30 - 17:30


CTI Digital, 31 Dale Street, Manchester M1 1EY,
North West



James Wilkinson

Marketing Director, cti digital

James has worked at CTI Digital since 2014 heading up the marketing department and is the driving force in ensuring client’s accounts achieve an increasing ROI year on year. James has previous experience in Google Analytics and Adwords management and has handled account spends of over £300,000 per year. He then moved into automated marketing working on a range of B2B and B2C clients driving engagement, deliverability and automated campaigns. He also has experience of running fully integrated campaigns for clients and working on an ongoing basis driving leads for businesses and sales for e-commerce clients.

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