Accelerating change: how digital technology can speed up the electric cars revolution

Posted by Somo Global

A must-attend event for those looking to shape their digital strategy and explore digital opportunities within the electric vehicles sector.

With the UK government taking an ambitious stance and bringing forward the deadline to ban sales of new fossil fuel vehicles from 2030, there’s not a lot of time left to take action.

Accelerating the rollout of electric cars across the British roads is a Herculean effort, but there’s a number of ways in which digital technology can help tip the balance and ensure both manufacturers, infrastructure suppliers, and consumers are ready for the shift.

So, as part of this year’s London Tech Week, we’re bringing together the industry’s leading experts to talk about the role of digital, and how it can help break the barriers, solve infrastructure and customer adoption challenges, and ensure the industry can seamlessly drive into the (electrifying) future.

Join us on Tuesday 21st September for a morning filled with action-triggering insights.

The webinar is set to kick off at 9:15am with presentations from Rachel Maclean MP (Transport Office, Minister for the Future of Transport UK) and Somo’s Chief Growth Officer, Rebecca Crook, who will share our exclusive consumer research findings and how digital fits in.

We’ll then kick off our panel discussion led by Sunday Times’ Transport Editor, Nicholas Hellen, providing you with a unique opportunity to hear directly from some of the world’s leading energy and automotive brands and pose your questions to them.

Meet our panel:
Chris Jackson (Centrica, Head of Fleet Partnerships) who works on enabling fleets in the UK to transition to EV at scale,
Graeme Cooper (National Grid, Project Director) who drives transport decarbonisation across the UK,
Fiona Howarth (Octopus Electric Vehicles, CEO) who heads up Octopus Electric Vehicles and champions the transition to EVs,
And more!

Who should attend:
This webinar is for senior marketing, digital, product, technology, customer experience and IT professionals working across the automotive, transport and energy/oil industries.
It’s free to attend, but places are limited. Don’t miss your spot – sign up today with your business email address, and we’ll be in touch shortly to confirm your place and share everything you need to know before the event.

Rachel Maclean MP – Transport Office, Minister for the Future of Transport UK
Chris Jackson – Head of Fleet Partnerships at Centrica
Graeme Cooper – Project Director at National Grid
Fiona Howarth – CEO at Octopus Electric Vehicles
Rebecca Crook – Chief Growth Officer at Somo


Tue, 21 Sep 2021
09:15 - 10:30


City of London



BIMA Member Price


Somo Global

Somo is a digital product agency, delivering digital ambitions at pace and scale for some of the world’s biggest brands and coolest start-ups, including Audi, E.ON, HSBC, Blackout, Volkswagen Group, GoCompare, De Beers, and many more. 

Since 2010, we’ve pioneered over 1,000 digital products for over 100 clients across a plethora of industries, winning award after award for our work, culture, and growth. We’ve been recognised as the UK’s best Independent Design and Build Agency (Econsultancy 2019), #1 pure-play Design and Build agency (The Drum, 2021), the UK’s best medium-sized company to work for (Campaign Magazine, 2021) and one of America’s Best Workplaces (#1 in D.C. and South Carolina; Inc. Magazine, 2020).Headquartered in London, Somo has five offices across the UK, US and Colombia.

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