BIMA Breakfast Briefing | Are you getting the most from your data?


Posted by BIMA

Event info
16 May 2019
R/GA, 99 Clifton Street, London, EC2A 4LG, United Kingdom
Full Price
£ 30

BIMA Breakfast briefing

Is data living up to the hype and are businesses reaping the rewards from being data-driven? Or are we stuck in a data rut? Are brands living in the age of data opportunity? Or is data creating more problems than opportunities?

On the 16th May 2019 the BIMA data council is hosting its inaugural event to explore the key data challenges faced today by businesses and how well they are being addressed. Our council chair, Anna Gevorgyan, will kick off by sharing her experiences from Expedia and how they now treat data as one of their most strategic assets.

The session will then lead onto discussion on what a mature data-driven business should look like and how far most businesses actually are from reaching maturity. It will then look at the ideal data strategies to drive maturity and business growth.

Our council is represented by a cross-section of brands and agencies and we would love you to join the debate, whatever your perspective.

About the Data Council

BIMA data council aims to bring together a talented, innovative and passionate group of professionals from various sectors to share ideas, experiences and serve as thought leaders in the exciting and challenging world of data. Our mission is to help businesses maximise the value of their data by providing thought leadership, advice and practical demos that drive understanding, accessibility and the ability to leverage their data.


8.30am - Arrive, coffee and networking

8.45am - Talks kick off

10am - Talks end

Tickets are free for BIMA members or £30 + VAT for non-members. To get your BIMA Member discount code email events@bima.co.uk

Posted by BIMA

BIMA is Britain’s digital community. Our mission is to drive innovation and excellence across the digital industry. We are the connectors, thought leaders, champions and change makers determining the shape of Britain’s digital economy. Our strength is in our structure. We are powerful because our members make us so. BIMA councils set the agenda in digital hubs around the country and our Think Tanks aid industry leaders and practitioners to fuel the future. Our communities underpin everything that we do. Everything we do embodies our values of innovation, enabling community, celebrating individuals and embedding diversity into our digital ecosystem. BIMA is run by the industry, for the industry. Our independence and not-for-profit status means everything we do is for the good of our members and the industry, and it gives Government and the media confidence in our integrity. We were founded in 1985 and are proud that we were the first digital industry body anywhere in the world.

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