BIMA Breakfast Briefing | From agency to product company: how to transform


Posted by BIMA

Event info
26 Feb 2019
The Club at the Ivy | 9 West St | WC2H 9NE London | United Kingdom
Full Price
£ 30

BIMA Breakfast briefing

Once upon a time, you were an agency. Until you became a tech or product company.

What’s that transformation like? What are the drivers for change? What’s the secret to a successful own product initiative? And crucially, does your position on the traditional agency/product company matter when clients are choosing a partner to work with?

On 26 February 2019, ContentCal, who made the switch from agency to product company - are telling their story. They’ll be asking what’s important to businesses when choosing a partner to work with. Is it the product/IP? Or is it providing a truly bespoke service and building a lasting relationship? They’ll also be exploring the future of the brand/agency/digital product company relationship.

The panel will represent a cross-section of brands, agencies and product companies. Whatever your perspective, we’d love you to join us and join in the debate.


8.30am - Arrive, coffee and networking

8.45am - Talks kick off

10am - Talks end

Tickets are free for BIMA members or £30 + VAT for non-members. To get your BIMA Member discount code email events@bima.co.uk

Posted by BIMA

BIMA is Britain’s digital community. Our mission is to drive innovation and excellence across the digital industry. We are the connectors, thought leaders, champions and change makers determining the shape of Britain’s digital economy. Our strength is in our structure. We are powerful because our members make us so. BIMA councils set the agenda in digital hubs around the country and our Think Tanks aid industry leaders and practitioners to fuel the future. Our communities underpin everything that we do. Everything we do embodies our values of innovation, enabling community, celebrating individuals and embedding diversity into our digital ecosystem. BIMA is run by the industry, for the industry. Our independence and not-for-profit status means everything we do is for the good of our members and the industry, and it gives Government and the media confidence in our integrity. We were founded in 1985 and are proud that we were the first digital industry body anywhere in the world.

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BIMA Members’ Lunch


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