Article

Forrester names Sitecore a ‘strong performer’ in content marketing

22 May 2019

Posted by Huw Waters

According to Forrester, a content marketing platform (CMP), increases collaboration, improves production, enables omni-channel delivery, delivers analysis, and elevates visibility and governance.

Sitecore has been named a ‘Strong Performer’ in The Forrester Wave™: Content Marketing Platforms for B2C Marketers, Q2 2019.

The report states that “Sitecore presents the most credible vision for supporting omni-channel content, wherein content and assets become reusable and intelligent components of each personalised marketing use case.”

Huw Waters
Posted by Huw Waters

Marketing man at digital experience agency, Codehouse. Previously mobile at Panasonic and Motorola, flew far with British Airways, cooked and washed at Whirlpool, quaffed a few at Treasury Wine Estates, and wore shorts and flip-flops agency-side with LAB.

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