The future of retail and ecommerce is ‘connected experience’

10 Sep 2018

Posted by Huw Waters

Not a day goes by without another story in the news of another retailer in trouble. Nearly 650 have shut down since the start of 2018 – and this downward trend seems to be continuing.

Whatever the reason for failure, times have changed in the world of retail and ecommerce - convenience and a personal experience is what customers want, and retail brands need to deliver or risk heading the same way as those 650.

A personalised, connected shopping experience can only occur when the right systems are working in harmony behind the scenes - something that Sitecore Experience Commerce 9 can help with.

Read about how we believe the future of retail and ecommerce is all about 'connected experience'.

Huw Waters
Posted by Huw Waters

Marketing man at Codehouse. Previously got mobile at Panasonic and Motorola, flew far with British Airways, cooked and washed at Whirlpool, sunk a few at Treasury Wine Estates, and wore shorts and flip-flops agency-side with LAB.

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