Learning and Development

Mentoring Programme

The mentoring programme designed specifically for BIMA’s creative community

Mentoring with BIMA

BIMA Mentoring is a powerful initiative that helps aspiring digital professionals get ahead.

Whichever side of the relationship you’re on, BIMA Mentoring can make a big difference to your career.

Good mentoring can accelerate your career.  As a mentee, you get to learn from those who have been there and done that. A critical friend who isn’t your boss, your mentor enables you to openly discuss issues in a safe environment.

As a mentor, you get to give something back, helping talented people make the next step the right step. We’ll provide the structure. You provide the support and insight.

The programme begins June 2021.

 

 

How Mentoring Works

About the programme

This is a six-month programme specially for BIMA’s creative community.

We match mentees with a compatible mentor from another organisation, based on experience and interest area and no more than two ‘levels’ higher up.

We support mentors throughout the process, guiding you at every stage (via Slack and mid-cohort discussion sessions) and helping you develop your skills too.

Is it right for me?

Applications to the programme are welcome from Senior and Lead Designers who want to become mentors, and Junior to Mid-level Designers who are looking to join as mentees.

Why would it benefit me?

Mentoring benefits mentees, mentors and their employers. Previous cohorts have found the programme a valuable career development tool.

As a mentee you get unique access to knowledge you can harness for your own and your team’s development. It can help broaden perspectives, provide personal challenge and help accelerate your career.

For mentors it’s a great way to build your own skills and experience.

For employers it’s a cost-effective way to invest in the future of your people. It brings new ideas and experiences, boosts confidence and capability, and helps raise the level of internal mentoring and coaching.

 

Dates and costs

The first creative cohort launches June 2021, and submissions are now open.

Mentees will be invoiced an administration fee of £395+VAT.

Case Study
My BIMA Mentoring Experience by Harry Gadsby, Focal Point Media

Read Harry's story

Case Study
My BIMA Mentoring Experience by AK Connor, Brand Manager at Audible

Read AK's story

Get a Mentor

Apply for a Mentor

Closing date June 2021

Apply Here
Why have a mentor?

Having a mentor can really help unlock potential. You maybe looking for someone to challenge your current thinking or to help develop your on-the-job skillset. Or, it could be you want to navigate a roadblock, release your leadership qualities, or further develop your craft. Whatever your motivation, a mentor is there to help you, re-calibrate your approach, and channel action.

How do you match me with someone appropriate?

The BIMA Mentoring Council uses the information you provide on your application form to make the right match. The more information you give us when you apply to be a mentee, the closer and more successful the match.

How does the relationship work?

We provide a variety of resources and information to give your journey structure, but it’s between you and your mentor to set the tone and objectives. You decide what you want to achieve together in your first session.

How frequently do you run the Mentoring Programme?

Programmes run throughout the year at staggered starting points. Each cohort sees us successfully match 30-40 mentors with mentees.

What are the costs?

The £395 + VAT fee acts as a contribution to the overall costs of venue hire, kick-off sessions, ongoing personal support and programme admin. Whether funded by your agency or personally, it’s a hugely worthwhile career investment – as many mentees tell us.

Who are the mentors?

Our mentors are senior Creatives and Designers, all BIMA members who volunteer their time to support the personal and professional development of others from within the BIMA membership. All mentees are typically matched with mentors up to two levels higher, so the experienced shared is relevant and appropriate.

Can I change mentors after matching?

Yes, we can discuss a switch to an alternative mentor if required. However we take great care to make sure we achieve the right pairings at the matching process, and a switch is something that happens extremely rarely.

What should I expect from the programme?

Once you are underway, we’ll be in touch throughout the programme to ensure you are getting the best from your mentor. Remember, your mentor is investing their time to help you for free, so the more you invest in the sessions and programme the more rewarding it is for both of you.

 

When does the next programme start?

We are now openly recruiting for BIMA members to join our pilot creative 6-month cohort which starts June 2021.

Become a BIMA Mentor

Apply to be a Mentor

Closing date June 2021

Apply Here
What are the benefits of being a mentor?

Mentoring someone else who seeks guidance and support enhances leadership and emotional intelligence. It’s the ideal way to give back and feel rewarded for positively shaping the career of someone else.

What's the structure?

We provide a variety of resources and information to give structure, and from there it’s between you and your mentee to set the tone and objectives. You decide what you want to achieve together.

How long does a Programme last?

A rewarding six-month programme, most mentors meet their mentees once a month for a six-month period. Each session is usually 1-2 hours long.

How frequently do you run the Mentoring Programme?

Programmes run throughout the year at staggered starting points. Each cohort sees us successfully match 30-40 mentors with mentees, and as a mentor you are committing for the 6 month programme, or longer if you would like to.

What does it cost to be a Mentor?

There are no fees for mentors who volunteer their time, although mentees pay a small contribution to BIMA to cover the overall costs of venue hire, kick-off sessions, ongoing personal support and programme admin.

Do I have the right level of experience to be a Mentor?

Our mentors are experienced professionals who give career support to other BIMA members. All mentors are typically matched with mentees a couple of levels lower, so the experienced shared is relevant and appropriate.

What support do I get from BIMA?

We’ll be in touch throughout the programme to ensure you get the support you need to be an effective mentor. The more you invest in the sessions and programme the more rewarding it is for both of you.

Completing your application form

Our mentoring council has put together a short video to help you prepare your application to be a mentor or mentee.

Watch the video
I came to the conclusion that I needed to talk to someone with insight into my situation. I knew that through BIMA I would be able to discuss the issues I was facing “openly and honestly, with someone with credibility and an experienced ear.
Harry Gadsby, Focal Point Media