BIMA Awards

BIMA’s Awards programme has been transformed. Our industry never stops changing. When we took a long, hard look at our awards, we realised it was time for them to change too. BIMA is about driving the very highest level of innovation and excellence. Now, our awards are too. Welcome to the BIMA10.

Winning a BIMA10 is about one, simple thing.  Change.

Or, to be more precise, change delivered – not just promised – by a digital first piece of work.

We’re on the search for 10 hero pieces of work. We want to award work that has made an impact, big or small. Work that solved a problem – or created an opportunity. Did something new – or made something better.

Register Your Interest Here

 

The market sector, the channel or technology you used, and the scale of what you did doesn’t matter.

We’re interested in what you made happen, how you did it, and that what you did not only works but makes others wish they’d done it.

 

BIMA10: #Thischangeseverything

This Changes Awards

Our industry never stops changing. When we took a long, hard look at our awards, we realised it was time for them to change too. BIMA is about driving the very highest level of innovation and excellence. Now, our awards are too.

This Changes Exceptional

It’s not about the size of your agency or PR budget. It’s not about the sector, format or channel. BIMA 10 is about original thinking. It’s about impact. It’s about something you did – or something you’re doing – that could influence the next decade.

This Changes How You Enter

It’s a level playing field for big agencies and small, new or niche companies. Entering is quick and easy. There are no categories. No lengthy submission forms. No never-ending awards ceremony.  And you’ll be judged by the very best in the business.

This Changes Everything

Get ready. BIMA 10 launches September 2020!

Criteria

This changes everything…

 

BIMA10 Launching September 2020
Innovative

To win a BIMA10 you need to have created change not through continuous improvement, but by solving a problem with a new process, idea or product. We want to recognise people who solved real challenges that were worth tackling and who created a brave and different way to approach them.

  1. Did you use a new technology for the first time or use old tech in a new way? Why?
  2. Did you use new skillsets or set your team up differently to work with clients and partners
  3. How did time or budget constraints force you to think differently?
Impactful

Numbers are important and we need to see them but you won’t win a BIMA 10 with page views and downloads alone. Whatever stage your work is at, from as early as beta, we need to see qualified R&D and evidence of the potential for genuine impact.

  1. What ROI did this project deliver – or has it delivered to date – against the challenge it tackled and can you / your client verify it?
  2. How did you ensure the design, craft and skills applied to the project were fit for purpose and contributed to the right outcomes?
  3.  What evidence have you got that it has real adoption from end users and has genuinely delivered – or is delivering – on the challenge set out?
Inspiring

A BIMA 10-winning piece of work needs to convince our judges that it will inspire people to work differently outside of the sector it was created for.

  1. Does it open up new audiences or unlock capabilities that no piece of work has before?
  2.  How will the industry be elevated by the design, skill, level of craft, the processes used or the sheer bravery of the project?
  3. What potential does the project have to push the needle in other sectors?

·       How is the project making people want to work differently?

Register Interest